Authentic. Trusted. Trending.
Bring Millennials and other adventurous diners to the table with a menu full of global flavors. And keeping that menu authentic has never been easier with BEN’S ORIGINAL™ INTERNATIONAL GRAINS™, the line of global rice from the brand you know and trust.
BEN’S ORIGINAL™ INTERNATIONAL GRAINS® Arborio Rice
This short-grain rice, grown exclusively in the Lombardia and Piemonte regions of Italy, cooks to a smooth, creamy texture and is ideal for risotto recipes.Learn More
BEN’S ORIGINAL™ INTERNATIONAL GRAINS® Basmati Rice
Prized for its nutty flavor and pleasant aroma, Basmati rice is a Himalayan long-grain rice that brings fresh, international flavor to salads, entrées and sides.Learn More
BEN’S ORIGINAL™ INTERNATIONAL GRAINS® Jasmine Rice
Jasmine rice is a long-grain rice from Thailand and has a delicate scent and flavor that jazz up fusion, pan-Asian and Latin-inspired dishes.Learn More
BEN’S ORIGINAL™ INTERNATIONAL GRAINS® Wild Rice
A nutritious source of whole-grain fiber, this rich Native American grain is full of wholesome, natural appeal and known for its unique texture and shape.Learn More
Connect with global flavors
Global comfort food is a big influencer on menus today, speaking a universal language of love and nostalgia. Whether it’s an African rice dish like jollof, a modern Chinese fried rice or a globally inspired bowl build, comfort-forward rice dishes score instant points and make an all-important emotional connection.2
of Millennials and Gen Z consumers have gone out of their way to try global foods.1
of consumers who had a global dish in the past two weeks had either a meat or noodle/rice entrée.1
Make menus stand out
Restaurants are utilizing more exotic or unique rice grains to set their menus apart. International rice blends feature colors, textures and flavors that transform the traditional into the centerpiece of the dish.
on menus across the country over the next 4 years.3
on non-ethnic menus over the next 4 years.1
1. Datassential, Global Flavors Keynote, Dec. 2017 2. Ayoub, Katie, “Rice Reimagined,” Flavor & The Menu, Jan. 9, 2019 3. Datassential, SNAP™, May 2019